Go Hazelnutty for M&M’S Hazelnut Spread

Everyone’s favorite flavor will soon be part of the permanent M&M’S line-up.

With M&M’S Hazelnut Spread Chocolate Candies, the M&M’S Brand has put the hazelnut spread people crave into the M&M’S they love.

The highly anticipated M&M’S Hazelnut Spread Chocolate Candies start hitting shelves next month, but before they do, the M&M’S Brand is giving its most passionate fans an exclusive opportunity to be the first to try the new product. But there’s a catch. Instead of paying for the chocolate candies with cash, fans have to show their hazelnutty-ness. M&M’S is opening a one-day-only shop in the middle of New York City’s Grand Central Terminal, where fans can take the stage to stand up and shout, sing or otherwise loudly proclaim their excitement in exchange for their very own bags of the new product before others can buy them.

Fans can “Go Hazelnutty for M&M’S Hazelnut Spread” this Saturday, March 30 from 10 a.m. to 7 p.m. at Grand Central Terminal’s Vanderbilt Hall.

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